The company's net asset, when fairly valued to market price, will reach S$1 million for financial year ending March 2011. We consider this valuation as conservative since most software for the global mass retail market is valued way beyond S$10 million generally.
  | Comparison company as at Jan 2011 | The company (in 3-5 years time) |
History | NUS research institute ~ 2001 ~ now | 1996 ~ 2001 ~ now |
Founders | 3, including 1 PhD holder and 1 master degree holder | 1 double-master degree holder |
Staff | Estimated to be about 80 to 100, over 50% degree holder and above | Expected to be 30 at most, at most 40% degree holder and above |
Turnover | Estimated to be about S$7 million | Expected to be about S$4 million |
Profit | Estimated to be about S$2 million | Expected to be about S$2 million |
Assets | 5 patents (including pending patents) | 1 patent and 1 commercial property |
Product | 1 Automatic Video Production entertainment software for the global mass retail market, with a few variants | 1 Automatic Video Production entertainment software for the global mass retail market |
Valuation | Estimated to be about S$12 million at higher 6X PE | Expected to be about S$10 million at lower discounted 5X PE |
Remarks | More established and still growing | Smaller size but lower overhead and more profitable. Also growing |